We have moved our Blog to the New Wave Media website to better inform you, our valued follower! Our new Blog address is: http://www.new-wavepr.com/blog. We hope that you find it just as exciting and interesting as this Blog.
We look forward to your feedback!
Cheers,
New Wave Media
Powerful Marketing
Monday, September 28, 2009
Monday, July 20, 2009
Why People Go Online
I guess for our clients that are using our SEO PR services, this article would be music to their ears? (ha!) Have a read:
If idle hands are the devil’s workshop, the Internet is a pretty hot place.
According to Ruder Finn, 100% of US Internet users surveyed in Q2 2009 went online to pass the time.
Other popular reasons were education, connecting with others, researching and sharing.
The least common intentions when logging on were to make purchases, manage finances, comparison shop and join causes. “Intent is the new demographic,” said Kathy Bloomgarden, Ruder Finn co-CEO. “Delving deeper into the underlying motivations of online behavior is critical to developing proactive strategies.”
Overall, Ruder Finn divided online activities into six categories, listed from most common to least:
Learn
Have fun
Socialize
Express oneself
Advocate
Do business
Shop
Men were more likely than women to go online for business, entertainment and to keep informed on news and current events.
Women, in turn, were more likely to use the Internet to advocate for a cause or issue, express themselves and socialize.
More than two-thirds (69%) of young adults ages 18 to 29 posted comments on social networking sites, 55% played games and 50% went online “specifically to rage against a person or organization.”
Seniors were nearly twice as likely as young people to manage their finances, and 65% of seniors went online to be part of a community
Article Source: E Marketer
If idle hands are the devil’s workshop, the Internet is a pretty hot place.
According to Ruder Finn, 100% of US Internet users surveyed in Q2 2009 went online to pass the time.
Other popular reasons were education, connecting with others, researching and sharing.
The least common intentions when logging on were to make purchases, manage finances, comparison shop and join causes. “Intent is the new demographic,” said Kathy Bloomgarden, Ruder Finn co-CEO. “Delving deeper into the underlying motivations of online behavior is critical to developing proactive strategies.”
Overall, Ruder Finn divided online activities into six categories, listed from most common to least:
Learn
Have fun
Socialize
Express oneself
Advocate
Do business
Shop
Men were more likely than women to go online for business, entertainment and to keep informed on news and current events.
Women, in turn, were more likely to use the Internet to advocate for a cause or issue, express themselves and socialize.
More than two-thirds (69%) of young adults ages 18 to 29 posted comments on social networking sites, 55% played games and 50% went online “specifically to rage against a person or organization.”
Seniors were nearly twice as likely as young people to manage their finances, and 65% of seniors went online to be part of a community
Article Source: E Marketer
Thursday, July 9, 2009
Bing or Google? Good question....
With Bing making its move, Goolge certainly now has some serious competition. Here's an interesting article I found:
Thursday, June 25, 2009
Tips to drive Blog tarffic
I recently read an article that stated that most Bloggers quit their blog a month into their project. I'll admit, that sometimes it is hard to keep up with the blogging, but I do always try and find time to make some form of comment, post some form of article or video. For me, it's important to keep educating the public on what we do as an agency, but more importantly, maybe one of my posts can help somebody out. Isn't that what its all about? In keeping with, I did find this interesting article on blogging....hope it helps....
http://www.socialnetdaily.com/articles/10-top-tips-for-bloggers/
http://www.socialnetdaily.com/articles/10-top-tips-for-bloggers/
Subscribe to:
Posts (Atom)
Posts
